Marketing Business Model Transformation Manager (R00085090_Atlanta)
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.
You will transform the way our clients operate, by contributing to the design and stand-up of leading class marketing operating models and services. Your focus will be on partnering with our clients and leadership to understand our client’s marketing needs, assess their organizational architectures and ways of working, and designing and standing up large-scale solutions that unlock value and deliver growth and efficiency.
You will drive new ideas with clients and leadership teams to deliver scalable solutions and will leverage Accenture’s go to market strategy to effectively activate our scaled services, including creative agency services, content, campaign, performance marketing, media, ecommerce, and analytics. You’ll mobilize teams to deliver strategic solutions, including operating models, value cases, and roadmaps, and will work with our clients and teams to activate new ways of working enabling leading digital platforms and services.
Contributing to new operating model designs and articulation of scaled services for our clients that encompass people, process, technology, and governance to unlock value and meet desired business outcomes
Gathering, organizing, and analyzing information from our clients to determine the most valuable opportunities to improve integrated marketing performance and operations and designing roadmaps and operations to deliver this
Developing new processes and ways of working, as well as managing the standing-up and rolling out those transformational changes with scaled services
Mobilizing workstream(s) of the new operating model by partnering with internal teams and clients to operate in a new way of working
Managing project plans, timelines, activities, and deliverables in standing up service model
Partnering on sales opportunities to bring transformative meaningful solutions to our clients
Working with architects to iterate on solutions for the right teams, roles and locations to deliver suc
Here's What You'll Need:
Minimum of 7 years’ marketing / marketing operations experience in a consulting, professional services or large-scale digital agency or business
Minimum 7 years of client facing experience with demonstrated proactive behavior
4+ years defining strategies that improve business outcomes
4+ years of experience mobilizing new organizational solutions for client teams
Bachelor's degree or equivalent (minimum 12 years) work experience
Bonus Points If:
Strategic skills: strong critical thinker, ability to identify opportunities and architect solutions, and clearly communicate strategic ideas in a clear, simple manner
Ability to engage and provide leadership to clients in a consultative manner with active listening and intellectual curiosity
Subject matter expert in integrated marketing operations and processes with expertise in designing and understanding nuances of scaled services in one or more core areas of focus (content, campaign, performance marketing, media, analytics)
Experience leading and facilitating working sessions, workshops, business development efforts and constructing long term plans for how we develop marketing operating model capabilities and services
Direct client interaction, as well as work closely with cross-functional teams in sales, marketing, and operations. Key component of the sales process, acting in the role of expert -- listening to the needs of the customer and transforming it into a solution
Proven experience architecting, implementing, and managing operational change
Experience designing, developing, and implementing marketing process and rolling out new organizational capabilities / teams to generate improved business results
Experience of key business performance metrics and KPIs. Knowledge of digital marketing best practices
As required by the Colorado Equal Pay Transparency Act, Accenture provides a reasonable range of minimum compensation for roles that may be hired in Colorado. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific office location. For the state of Colorado only, the range of starting pay for this role is $73,764 - $170,100 and [Register to View]
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